Applause Entertainment announced the launch of its dedicated kid’s animation channel, ApplaToon, exclusively on YouTube. Created for young minds, ApplaToon kicks off with its first original animated series Kiya & Kayaan, based on popular Amar Chitra Katha Junior Library. The makers released the official trailer today, offering a primary glimpse into the magical world of the show. The series premieres on April 25 on the ApplaToon YouTube channel.
Sameer Nair’s Applause Entertainment launches animation channel Appla Toon on YouTube
Aimed toward children aged 4 to eight years, Kiya & Kayaan follows the adventures of two imaginative siblings who come across VR headsets that whisk them away to Storyland, a spellbinding world built on iconic stories from Indian mythology and folklore. As they journey through fantastical realms, they encounter ancient wisdom, mythical beings, and thrilling quests, all while discovering the values of curiosity, courage, and compassion.
Applause Entertainment, in a landmark partnership with Amar Chitra Katha, has acquired rights to adapt over 400 iconic stories from its celebrated comic book universe.
Sameer Nair, Managing Director, Applause Entertainment, said, “With ApplaToon, we’re venturing into a wholly latest creative space: kids animation and it’s each exciting and deeply purposeful. This isn’t just a brand new vertical for us; it’s a likelihood to shape young imaginations through powerful Indian storytelling. With Kiya & Kayaan, based on the timeless Amar Chitra Katha Junior Library, we’re bringing heritage to the here-and-now, combining technology, mythology, and heart. YouTube gives us the proper playground to do that at scale, taking Indian stories to global audiences.”
Also Read: Sameer Nair at FICCI Frames, “Entertainment industry is just too big to fail, we just need right balance between theatrical and streaming”
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