Ari Lennox is entering into her latest era, and it won’t be at Dreamville Records! The ‘Shea Butter Baby’ songstress has officially parted ways with J. Cole’s record label after a decade of hits and a few serious shade thrown. Ari, who’s been reppin’ Dreamville since 2015, has recently taken to social media to call out Dreamville for slacking on her profession, from lackluster promo to feeling ignored.
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Ari Lennox Parts Ways With Dreamville Records
TMZ Hip Hop revealed on Thursday, April 23, that the 34-year-old’s exit from Dreamville was finalized earlier this 12 months. The publication reports that each parties separated on good terms. Moreover, Ari negotiated to stick with Interscope Records, Dreamville Records’ parent company.
Ari didn’t hold back when she aired her issues with Dreamville late last 12 months. On October 29, 2024, she hopped on Instagram for an 18-minute rant, calling out the label for neglecting her profession.
“Interscope and Dreamville have been twiddling with me all month, and I’m so exhausted,” she said on the time. Ari seemed to be pissed in regards to the lack of promotion for her single ‘Smoke.’ The D.C. native accused the labels of lying and manipulating her, saying, “Not one person at those labels ever knew easy methods to market or protect me.”
The Roomies Showed Ari Nothing But Love
The comments section on TSR’s post was full of love and support for the singer as she embarks on a brand new chapter.
@ntunga.abantu wrote, “You realize an artist is about to raise once they leave their record label 🔥🔥😮💨”
@elgincharles added, “She is an amazing talent who needs higher backing. Upward & onward. 🤘🏽🤎”
@andyygirl818 wrote, “Good For Her! That Shea Butter Baby Album So Freaking Good!”
@katrinatheartist commented, “Yea she must be much larger she is so talented and right down to earth❤️”
@the_realnelli expressed, “She was never pushed the best way she deserved! She’s so 🔥 and wishes a greater team behind her.”
Meanwhile, @shawnamariee wrote, “J.Cole don’t have anything to do with this. Keep him out of it. It’s management.”
@lumii.ig wrote, “She was being held back.. I’m extremely blissful for her 🥳”
@jaybiez commented, “She makes great music I wish her nothing but the very best ! May talent win ❤️”
@neekbey added, “i imagine her. she should’ve been had her ‘baduizm’ kind of album out”
@diamondboythahustla shared, “Never sign to a different artist. Have people not learned yet? Their profession is more vital than yours.”
Kehlani And T-Pain Had Her Back Amid Label Issues
Fans quickly showed their support amid Ari’s label issues, and so did artists like Kehlani. The singer hopped within the comments of one among Ari’s posts following her passionate rant, reminding her of how loved she is: “You’re so special. Loads of us feel you. You’re so so so so so special and so obligatory & generationally talented.”
T-Pain also left a comment, dropping some words about his journey going independent after his label drama. He told Ari Lennox the transition is “tough,” but she’s smart enough to take control of her profession.
“I knew if I just gave you slightly perspective from recent experience, I’ll not less than spark something that you would be able to take and absolutely kill this sh*t on your individual and be your individual boss,” he wrote.
RELATED: Nicki Minaj Recalls Ari Lennox’s 2021 Amsterdam Arrest After She Was Detained
What Do You Think Roomies?
