Wish will offer European shoppers the chance to exchange used tech devices for money. To do that, Wish owner ContectLogic has entered right into a partnership with refurbished goods provider Remarketed. This system will start within the Netherlands next month, followed by other European countries.
The ‘Wish Trade-In’ program allows consumers to exchange their used smartphones, tablets, laptops, smartwatches, and other old tech devices for money, “with no strings attached”; consumers do not need to spend the cash at Wish’s online marketplace.
Easy valuation
Remarketed, based within the Dutch city of Groningen, will provide an easy estimated valuation based on the submitted device’s age and condition. Customers can ship their used products without spending a dime (due to prepaid shipping labels) and receive payment after verification. Wish will refurbish chosen items and resell them on its platform.
Advantages
Alan Small, Director of Business Development at Wish, highlights the assorted advantages of the buyback program: “In addition to putting money back into the hands of our customers, it significantly reduces e-waste by extending a product’s life”, he explains.
‘This system significantly reduces e-waste.’
The initiative can also be according to Wish’s expansion of its refurbished goods, according to Small: “The launch of our trade-in service complements our recently expanded range of refurbished electronics which allows customers to learn from latest technologies at a fraction of the worth.”
Recommerce is booming
The recommerce market is booming, which is why many other platforms are also investing in it. Demand from European customers has already propelled second-hand shopping on Amazon right into a billion euros business.
Wish relisted
Wish, founded in 2010, is headquartered in San Francisco. A lot of the listed products on the net marketplace come from Chinese manufacturers and merchants. Wish was boycotted in France from the top of 2021 but was relisted a couple of yr ago.
