Credit: Michael Yarish/Netflix
November 2022
Cameron Bure announced her exit from Hallmark Channel after greater than a decade of working for the network, following former CEO Bill Abbott to his recent enterprise, Great American Family. Months later, she opened up about her reasoning, ruffling a couple of feathers in the method.
“I knew that the people behind Great American Family were Christians that love the Lord and wanted to advertise faith programming and good family entertainment,” Cameron Bure told The Wall Street Journal’s WSJ. Magazine in November 2022, adding that the network “will keep traditional marriage on the core” when asked about LGBTQ+ movies.
Her remarks caused controversy with fans and celebs alike, including JoJo Siwa, who publicly feuded with Cameron Bure earlier that 12 months after calling the Full House alum the rudest celebrity she’d ever met.
“I would love to deal with my comments on Great American Family’s programming as reported in The Wall Street Journal. All of you who know me, know beyond query that I actually have great love and affection for all people. It absolutely breaks my heart that anyone would ever think I intentionally would need to offend and hurt anyone. It saddens me that the media is usually searching for to divide us, even around a subject as comforting and merry as Christmas movies. But, given the toxic climate in our culture right away, I shouldn’t be surprised. We want Christmas greater than ever,” Cameron Bure wrote in an announcement amid the backlash. “I’m a loyal Christian. Which suggests that I imagine that each human being bears the image of God. Due to that, I’m called to like all people, and I do. In the event you know me, you recognize that I’m a one that loves fiercely and indiscriminately. My heart yearns to construct bridges and produce people one step closer to God, to like others well, and to easily be a mirrored image of God’s huge love for all of us.”
She continued: “I actually have long wanted to seek out a house for more faith-based programming. I’m grateful to be an integral a part of a young and growing network. I had also expressed in my interview, which was not included, that individuals of all ethnicities and identities have and can proceed to contribute to the network in great ways each in front of and behind the camera, which I encourage and fully support. I’ve never been thinking about proselytizing through my storytelling, but in celebrating God’s greatness in our lives through the stories I tell. The God we serve is a wildly creative and loving God. He didn’t just capture a small a part of my heart, He has captured all of my heart. He shall be reflected in the whole lot I do and say; in my family, my work and my interactions with people from all walks of life, God’s love and God’s compassion is front and center.”
Sweetin, meanwhile, seemingly backed Siwa after she clapped back at Cameron Bure’s “traditional marriage” remarks.
“You already know I really like you ❤️❤️,” Sweetin commented on Siwa’s Instagram post on the time.