SM Prime to open Zamboanga mall, its ninetieth nationwide

SM City Zamboanga — SM PRIME HOLDINGS, INC.

SY-LED property developer SM Prime Holdings, Inc. will open a brand new mall in Zamboanga City on March 20, marking its eighth in Mindanao and 90th nationwide.

The four-level mall will add greater than 42,000 square meters of gross leasable space to the local retail market and can open with a mixture of tenants.

“Zamboanga is a robust and growing market. This expansion allows us to broaden our footprint and reply to rising economic activity in the world. With this investment, we also expect to create jobs, support local enterprises and help drive domestic tourism within the region,” SM Prime President Jeffrey C. Lim said in a press release on Wednesday.

The brand new SM City Zamboanga, positioned along Mayor Vitaliano Agan Avenue in Barangay Camino Nuevo, builds on the presence of SM City Mindpro, which opened in the town in 2020.

The corporate said the mall will feature several firsts in the town, including Mindanao’s tallest scenic elevator with LED displays and an outside LED wall that supports 3D content.

It should also include Zamboanga’s first electric vehicle charging station, together with solar panels, a Trash to Money recycling program, and an e-waste collection facility.

SM City Zamboanga will cater to a various customer base with a Muslim prayer room and anchor tenants similar to SM Store, Mindpro Supermarket, Adidas, Fully Booked, JCO Reserve, and Japan’s Gashapon.

Other features include an indoor garden under a skylight, an aviary-themed Skyplaza park, an upgraded Cyberzone, a contemporary food court, three digital SM Cinemas (two with Director’s Club), and a Paw Park.

The mall is about 10 minutes from Zamboanga International Airport, five minutes from the town seaport, and a couple of to three kilometers from City Hall and the downtown area, with access to each private and non-private transport.

SM Prime said the mall’s location and amenities position it as a industrial and social hub within the region.

Earlier, the corporate said it plans to open 4 malls outside Metro Manila this yr, including SM Zamboanga, SM General Trias, SM Tagum, and SM Santa Rosa.

SM Prime reported a net income of P48.8 billion in 2025, up 7% from P45.6 billion a yr earlier, supported by revenues from its industrial properties and lower expenses.

Consolidated revenues rose to P141.1 billion from P140.4 billion in 2024. Revenue from industrial properties, including rental establishments, increased by 6% to P98.6 billion from P92.6 billion.

SM Supermalls, the retail arm of SM Prime, is amongst Southeast Asia’s largest mall developers.

On Wednesday, shares of SM Prime Holdings rose by 3.75% to shut at P19.90 each. — Alexandria Grace C. Magno

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