Alex Newhook fans turn N.L. bars into ‘mini Bell Centres’ during Habs playoff games

Hockey fans in Alex Newhook’s home province have gathered in bars and put aside politics as their hometown hero has helped secure the Montreal Canadiens a spot within the Eastern Conference final.

Within the Newfoundland Embassy, a pub on the underside floor of a brilliant red constructing in St. John’s, the band hurried to the tv between songs on Monday night to observe Game 7 between the Canadiens and the Buffalo Sabres.


Montreal Canadiens forward Alex Newhook (15) in motion against Sabres in Buffalo, N.Y., on Friday, May 8, 2026.

(AP Photo/Jeffrey T. Barnes)

No person minded in regards to the band, said Embassy co-owner Niall Hickey. Everybody was there for Newhook-mania.

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And Newhook definitely delivered — with an time beyond regulation goal 11:22 into time beyond regulation within the 3-2 win over the Sabres. It was his second series-clinching goal in Game 7 within the 2026 playoffs.

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“Quite a lot of people in Newfoundland and Labrador are big Montreal fans, and to see their hometown boy, Alex Newhook, just absolutely killing it? It’s so exciting,” Hickey said in an interview.


Even a couple of Toronto Maple Leafs fans got here in to cheer on Newhook, but they were reluctant to confess it, Hickey added.

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