French postal service company La Poste has installed a fitting room in two of its post offices in Paris. It wants to put in fitting rooms in seven of its branches in total. With this experiment, customers can try on their online orders immediately after collection.
Based on La Poste, many consumers pick up their parcels from the post office only to return the identical package. As a substitute of getting to check out their recent clothing, French consumers can now immediately try them on in chosen post offices.
After trying on clothing within the fitting room, consumers can even return their orders instantly. They will print a free return label for packages which were ordered at partner sellers.
Attracting more customers
“We intend to make life easier for our customers. The experiment will save them effort and time”, the corporate said. The experiment can also be a way for the corporate to encourage more consumers to make use of its services. Identical to other postal corporations, La Poste is processing fewer letters nowadays. It desires to compensate that by investing in its logistics services.
‘La Poste will add a fitting room in 3 other branches this yr.’
The primary fitting rooms have now been installed in two of La Poste’s post offices in Paris. This yr, the corporate wants so as to add three more, in Valenciennes, Saint-Etienne and Amiens. The so called ‘ecommerce module’ will eventually be tested in seven branch offices of the postal company.
Business association is just not pleased
French association of entrepreneurs, Conseil du Commerce de France (CdCF), is just not pleased with the experiment. The CdCF fears that the fitting rooms will make online shopping much more appealing to consumers.
The CdCF fears that fewer people will turn to brick-and-mortar stores due to the experiment.
This might end in fewer people coming to brick-and-mortar stores. If the postal company decides to roll out the experiment nationwide, that might be much more likely. Thus far, La Poste has not announced plans to expand the service that far.
