Amazon has created a brand new page on its European marketplaces, offering customers direct access to recalls and product safety alerts. It goals to assist customers shop with confidence.
The so-called ‘Your Recalls and Product Safety Alerts’ page has been launched for purchasers in Belgium, France, Germany, Italy, the Netherlands, Poland, Spain, Sweden, Turkey, and the UK. In lots of these markets, Amazon is an ecommerce market leader.
Communications in a single place
The brand new page, introduced in the US last 12 months, provides a personalised overview of product recalls and safety information for items customers purchased on Amazon’s store. “While we all the time proactively notify customers about product recalls and safety alerts, customers now have a dedicated location to view these communications in a single place”, Amazon explains.
‘Customers now have a dedicated location.’
The accessible recalls and alerts page is an expansion of Amazon’s commitment to a protected and trustworthy shopping experience, in response to the American online marketplace giant.
Personalized emails
If a recall is announced or a product safety alert is issued, Amazon customers will receive a personalised email with details concerning the recall, including a link to their personal ‘Your Recalls and Product Safety Alerts’ page for more details about potential safety hazards, in addition to to the recall notice for options akin to a refund, return, or repair.
Previously, customers were forced to depend on third-party web sites to find out about a product recall and required to submit personal information to receive instructions on what to do with a recalled product, Amazon states. “With this latest feature, we’re in a position to directly reach one hundred pc of consumers who’ve bought a recalled product in our store and supply clear instructions on what to do next.”
‘We’re in a position to directly reach 100% of consumers.’
The brand new page emphasizes Amazon Europe‘s dedication to making sure customers can shop with confidence of: “knowing we stand behind all products in our store and can make it right within the rare event a product doesn’t meet expectations.”
