Consumer demand for mobile AI chatbot apps outside of ChatGPT could also be waning. Earlier this month, Anthropic launched its first mobile app on iOS, providing access to its Claude 3 model for each free and paid users. Though the app offers the identical functionality as its web version, in addition to history sync and photo upload capabilities, it only pulled in 157,000 total global downloads in its first week in the marketplace. Compare that with ChatGPT, which saw 480,000 installs in the primary five days of its U.S. launch, when its app was also iOS-only.
Unlike ChatGPT, Claude didn’t grow to be a brand new App Store hit. While ChatGPT’s app soared to the highest of the App Store, becoming one in every of the highest-performing recent releases of 2023 (and the 12 months prior!), Claude’s reception has thus far been way more tepid.
Based on data from app intelligence firm Appfigures, the best rank Claude achieved amongst Apple’s top free iPhone apps within the U.S. was No. 55 on May 4, a couple of days after its debut on the primary of the month. As of Friday, the app not ranks inside the top free iPhone apps within the U.S. As an alternative, it now ranks No. 51 in the highest free Productivity apps within the U.S., down from the No. 5 rank on this category, which it had also achieved on May 4.
For comparison, Claude earned a rank of No. 50 on the Productivity chart seven days after its release. But seven days after ChatGPT’s launch, it was already No. 3 Overall, in addition to the No. 1 Productivity app.
Driving Claude’s downloads are three key markets: the U.S., with a 50% share of Claude installs, followed by Japan and the U.K., at 11% and eight%, respectively. Nonetheless, the information indicates that interest in the brand new AI app fell off steeply after Claude arrived, as downloads quickly dropped from five digits to 4 digits inside per week after launch. The autumn-off suggests there might not be the identical level of consumer demand or brand recognition around this ChatGPT rival.
To be fair, ChatGPT launched at a time when the market was primed for an official AI companion.
Ahead of its arrival, other third-party apps had capitalized on consumers’ growing interest in AI tools, labeling themselves “ChatGPT” or “AI chatbot” to trick users into pondering they were an official OpenAI product. While most of those apps were essentially fleeceware with expensive subscriptions to access their AI, the highest apps still managed to drag in thousands and thousands in consumer spending ahead of ChatGPT’s App Store debut. The apps’ existence also helped with the name recognition of the ChatGPT brand — something Anthropic’s Claude lacks.
Claude also suffers from having more competition within the AI space than ChatGPT did when it initially launched on iOS. Since then, Google has infused AI across its product suite, including in its Assistant and iOS search app. It rebranded and upgraded its own AI chatbot Bard to Gemini. Meanwhile, aggregators like Quora’s Poe let AI enthusiasts toy with ChatGPT, Claude and a spread of other AI models in a single place.
