World Ocean Day: Mirchi Mumbai sets sail with the Indian Navy

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Known for its modern and impactful initiatives, Mirchi continues to set recent benchmarks in engaging its audience and raising awareness about crucial societal issues. Following the resounding success of recent endeavours just like the “Mirchi Metro” where they transformed the Andheri Metro Station right into a vibrant hub of entertainment, inviting Mumbaikars to pause, smile, and proceed their day with renewed energy, and “Mirchi Voting Signal” campaign, which captivated and mobilized the masses and encourage them to solid their votes from the enduring location of selfie point, opp. BMC Headquarters. Mirchi Mumbai now embarks on one other groundbreaking enterprise in collaboration with the Indian Navy – “Mirchi on the Ocean.” Scheduled for World Ocean Day on June eighth, this special broadcast event guarantees an unprecedented experience as Mirchi goes live from a Navy warship, offering listeners an exclusive glimpse into the center of the ocean.

Constructing on the success of those campaigns, Mirchi Mumbai, in association with the Indian Navy, proudly broadcasts “Mirchi on the Ocean,” a special broadcast event happening on World Ocean Day, June eighth. For the primary time, Mirchi can be broadcasting live from a Navy warship, offering listeners an exclusive experience from the center of the ocean. As a part of this unique event, Mirchi has arrange a brief studio aboard the warship, where our hosts will conduct live shows throughout the day, featuring conversations with Navy officers. Highlighting a few of the notable participants on this event, listeners may have the privilege to listen to from the Commanding Officer of the ship, who will share insights from his extensive experience and leadership at sea. Moreover, officers with over 10 years of service will discuss the evolution of their careers and the unique challenges they’ve faced. 

The printed can even feature female Agniveers, offering a perspective on the evolving role of girls within the Navy and their inspiring journeys. This initiative goals to supply a rare glimpse into the lives of those that serve our nation at sea, highlighting their bravery, dedication, and the unique challenges they face. While many activities concentrate on marine conservation and beach clean-ups, this event seeks to acknowledge the ocean from the attitude of the Indian Navy. For Navy personnel, the ocean is greater than only a habitat for marine life; it’s their home and workplace, often for prolonged periods away from the comforts of urban life. Through interviews, testimonials, and public service announcements, “Mirchi on the Ocean” will make clear the often-overlooked features of Navy life. Listeners will hear firsthand accounts of the challenges and rewards of serving on the high seas, aiming to encourage a deeper appreciation, and understanding of the Indian Navy’s vital role.

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“We’re thrilled & honoured to partner with the Indian Navy for this exceptional initiative. ‘Mirchi on the Ocean’ is greater than only a broadcast; it’s a possibility to honour the bravery and resilience of our Navy officers. By bringing their stories to our listeners, we hope to encourage many to think about a lifetime of service and adventure on the ocean,” said Akshay Oberoi, Business Director, Mirchi Mumbai.

Mirchi Mumbai invites listeners to affix them on this remarkable journey, as they set sail into uncharted waters to rejoice the spirit of our Navy and the vast expanse of the ocean that binds us all. Mirchi’s commitment to societal change and civic engagement shines through in initiatives like “Mirchi on the Ocean,” where they leverage their platform to highlight the bravery and sacrifices of our Navy officers. By amplifying their stories and experiences, Mirchi not only entertains but in addition educates and inspires, fostering a deeper connection between residents and the guardians of our maritime borders.

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