Amazon Business woos large firms with commerce tools

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Amazon Business plans to make it easier for giant enterprises including multinationals, universities, healthcare networks and government agencies to administer their online procurement.

Shelley Salomon, worldwide vice chairman, Amazon Business

“Amazon Business wants to alter how firms shop for supplies through our unmatched selection, deep discounts, and smart capabilities,” says Shelley Salomon, worldwide vice chairman of Amazon Business.

 

The brand new toolset includes:

  • Amazon Business App Center, a worldwide “one-stop shop” where firms can connect their Amazon Business account with greater than 25 third-party applications for such purposes as integrated shopping, financial accounting management, inventory management, business analytics, and loyalty program management.
  • Guided Buying for managing worker spending and steering buyers to a company’s preferred purchasing. For instance, a toolbar lets account administrators highlight preferred products with sustainability certifications.
  • Integrated Quoting is designed to assist businesses generate custom quotes for bulk orders placed through Amazon Business in addition to other suppliers via third-party e-sourcing and e-procurement platforms. Amazon says the Integrated Quoting feature is “ideal for business customers purchasing greater than 1,000 items or greater than $10,000 in total value.”
  • Budget Management helps firms manage how they set and review time-bound budgets across their organization, Amazon says. “Business customers can set spend thresholds and make budget amounts visible to buyers to get ahead of overspending,” Amazon says.
  • Cross-domain Identity Management is a brand new feature that Amazon says saves firms time maintaining their Amazon Business accounts by robotically syncing users’ and group data from their organization’s identity provider.
Amazon Business woos large companies with commerce tools

The brand new Guided Buying tool available through Amazon Business.

Amazon Business says it “drives roughly $35 billion in annualized gross sales and has greater than 6 million customers worldwide, including 96 of the Fortune 100.”

Greg Long, purchasing manager at Seminole County Public Schools in Sanford, Florida, says in an Amazon Business press release: “One among our favourite Amazon Business features is Budget Management. It gives teachers visibility into our budget, so that they know the way much they must spend, making it easier to remain inside our annual budget.”

Amazon Business adds that it is targeted on firms of all sizes.

“Amazon Business wants to remodel how firms — whether an area hair salon, global corporation, school, non-profit, hospital, or government agency — shop for supplies through an unmatched selection, deep discounts, and smart capabilities,” a spokesperson says. “Using modern technology, Amazon Business saves organizations money and time so that they can focus their resources on what matters.”

Salomon adds, “We don’t just react to the most important challenges our customers have shared with us; we get ahead of them with recent technologies so our customers can use their resources to navigate the unexpected and proceed expanding their business.”

Salomon, an Amazon veteran of greater than 20 years, was appointed worldwide vice chairman of Amazon Business in March after Alexandre Gagnon left that position for a leave of absence. Amazon didn’t comment on the longer term plans of Gagnon, who still lists his Amazon Business position on his LinkedIn page.

Salomon’s most up-to-date position at Amazon was vice chairman of sales, marketing and business development, Amazon Devices. Her other Amazon positions have included vice chairman of worldwide logistics and delivery technology, and president of Infinite.com. She joined Amazon in December 2023 as a senior finance manager following a finance manager position at Intel, in keeping with her LinkedIn profile.

Paul Demery is a Digital Commerce 360 contributing editor covering B2B digital commerce technology and strategy. [email protected].

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