The SiriusXM use case: Mist AI delivers network management value

Audio entertainment is a fast-moving space with technology as a key differentiator. Sirius XM Radio Inc., considered one of America’s largest audio entertainment corporations, has taken a major leap by integrating advanced technology from Juniper Networks Inc., particularly through the Mist AI platform.

“A lot of the folks on my team and myself worked in network engineering for a very long time,” said Jonathan Orlando (pictured, right), vp of network engineering at SiriusXM. “A lot of the wireless technologies on the market are your typical controller-based local access variety of rollouts. Mist made an enormous jump to the cloud-native platform that permits us to administer from one pane of glass, in addition to have built-in integration to troubleshoot issues.”

Orlando and Sudheer Matta (left), senior VP of product management at Juniper, spoke with theCUBE Research’s Bob Laliberte on the Juniper Networks AI-Native NOW event, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed Mist AI and the way SiriusXM’s collaboration with Juniper Networks harnesses cloud-native technologies to drive digital transformation. (* Disclosure below.)

Mist AI: Revolutionizing network management

Mist AI’s key advantage lies in its ability to supply a single pane of glass for network management, providing deep visibility and integrated troubleshooting. This has proven invaluable for SiriusXM, where ensuring flawless wireless performance is critical, particularly in such a high-turnaround environment that’s intolerant to downtime, in accordance with Orlando.

“[It’s brought] a major decrease in reports of issues in terms of the wireless environment,” he said. “The pliability that it gives us to establish our environments, whether it’s a big group of individuals coming into the studio to record or to do some sort of a production rollout. It significantly reduced our IT support requests over time.”

The power to measure and optimize user experiences in real time is becoming increasingly necessary. Juniper’s concentrate on collecting and analyzing experience data, combined with its AI-driven Marvis Minis feature, is setting a brand new standard for proactive network management, in accordance with Matta.

“We’re happening this path of collecting this experience data, collating it with the network and making meaning of it end-to-end,” he said. “We launched a feature called Marvis Minis, and what that does is actually turns you proactive to the network — it’s about using AI to create efficiencies. It’s about measuring experience so we are able to deliver a greater experience.”

Here’s the entire video interview, a part of SiliconANGLE’s and theCUBE Research’s coverage of the Juniper Networks AI-Native NOW event: 

(* Disclosure: TheCUBE is a paid media partner for the Juniper Networks AI-Native NOW event. Neither Juniper Networks Inc., the sponsor of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE