Amazon launches tool for cross-border selling

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Ecommerce giant Amazon is launching a n exporting tool called Export Central. This permits sellers to achieve more customers in Europe, even in countries without localized Amazon stores. Due to the tool, sellers should not have to duplicate their listing or register latest accounts.

The net marketplace announced today that it’s launching the exporting tool. It is an element of a wider European Export Program. Sellers from six Amazon stores (the UK, France, Germany, Italy, Spain and the Netherlands) can now reach customers in 39 European countries.

Localized store not essential

These include countries where there isn’t a local Amazon store, like Austria, Portugal and Greece. Nevertheless, sellers on the Amazon store within the Netherlands can only export to Belgium. The corporate didn’t explain why in its press release.

Normally, when online sellers want to begin cross-border selling on Amazon, they should create a brand new account on Amazon’s localized website. But with this latest program, sellers from the chosen countries now not have to.

Export program will drive traffic

In response to the corporate, the export program will drive traffic and conversion to existing seller listings. It’s accessible to all sellers, they don’t need to make use of Fulfilment by Amazon (FBA) or the Merchant Fulfilled Network. Nevertheless, FBA sellers robotically enroll into this system.

Merchants can enable shipping settings from multiple stores at the identical time

Merchants which can be enthusiastic about this system, can now enable shipping settings (including rates and transit times) from multiple stores at the identical time. This takes them only three clicks within the Export Central, which might be accessed through their Seller Account.

Facilitating international expansion

“We’re at all times ways to support our selling partners to grow their business and Export Central is a game-changer for Amazon sellers seeking to expand their businesses across borders, especially in countries where Amazon doesn’t operate a store. Sellers can now seamlessly list and ship their products across Europe with ease”, said Xavier Flamand, Amazon’s VP of Seller Services in Europe.

‘Our program eliminates the barriers to international expansion’

“Our program eliminates lots of the standard barriers to international expansion, allowing entrepreneurs to concentrate on what they do best – creating and selling amazing products. At Amazon, we’re committed to empowering small and medium-sized businesses by providing them with powerful tools and services to achieve customers globally.”

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