Aamir Khan felicitated by Multiplex Association of India for selecting theatrical release over OTT for Sitaare Zameen Par : Bollywood News

Sitaare Zameen Par, a spiritual sequel to the 2007 film Taare Zameen Par, has been well received by audiences and is seeing regular growth on the box office. Mixing warmth and light-hearted moments, the film highlights Aamir Khan’s continued dedication to storytelling and his effort to attract audiences back to theatres with a family-friendly narrative.

Aamir Khan felicitated by Multiplex Association of India for choosing theatrical release over OTT for Sitaare Zameen Par

Aamir Khan felicitated by Multiplex Association of India for selecting theatrical release over OTT for Sitaare Zameen Par

Aamir Khan indeed made a daring decision to release Sitaare Zameen Par only on the large screens despite a serious chunk of the audience being saturated on OTT. This not only speaks volumes about his love for cinema but can also be a mirrored image of his courage and belief within the theatrical medium. Whatever success the film is achieving today is essentially because Aamir brought audiences back to the theatres.

The multiplex association, who were deeply impacted by the shift of audiences from theatres to OTT, are truly appreciative of Aamir Khan’s decision to release Sitaare Zameen Par only on the large screen and never on OTT. The multiplex association felicitated Aamir Khan for a similar and arranged a celebration.

Sitaare Zameen Par reaffirms Aamir Sir’s deep reference to audiences and his enduring faith in the large screen. His legacy is defined not only by box office success, but by the impact his stories leave behind. Your complete exhibition community salutes his vision and his steadfast support for Indian theatres.” said, Kamal Gianchandani, President, MAI.

“At a time of industry-wide transformation, Mr. Aamir Khan’s steadfast commitment to theatrical cinema epitomised by Sitaare Zameen Par is each inspiring and transformative. His decision to release the film exclusively on the large screen reaffirms the irreplaceable magic of shared, communal storytelling. At Cinépolis, we’re honoured to recognise a real visionary who champions cinema in its purest form—seen together, as intended. Aamir Khan’s daring move reinforces our belief that theatres remain the guts of authentic cinematic experiences, and we stand proudly alongside him in celebrating cinema because it was at all times meant to be.” said, Devang Sampat, Managing Director at Cinepolis India.

“Aamir Khan’s unwavering commitment to the theatrical experience and his courage to back meaningful cinema is actually inspiring. Sitaare Zameen Par isn’t only a box office success, it’s a shining example of how powerful storytelling can thrive in cinemas, each Multiplexes and Single screens. We applaud Aamir Khan’s legacy of pushing boundaries and thank him for continuing to position his trust in Indian theatres.” said Shashank Raizada, Manging Director Delite Cinema, Delhi.

Also Read : EXCLUSIVE: Girish Johar slams BOGO gimmicks, fake reviews, Rs. 500 tickets; urges Shah Rukh Khan, Aamir Khan to construct cinemas in small towns – “It’ll help them understand taste of audience and make movies accordingly”

More Pages: Sitaare Zameen Par Box Office Collection , Sitaare Zameen Par Movie Review

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