SOUTH KOREAN tech brand LG has officially launched its latest audio lineup, xboom, which features artificial intelligence (AI) smart sound, with nine-time Grammy winner will.i.am steering its creative direction.
Xboom officially dropped its first beat on Tuesday. Within the lineup are the LG xboom Stage 301, LG xboom Bounce, LG xboom Grab, and LG xboom Buds.
“The lineup is meticulously tuned by will.i.am, the experiential architect of LGX booth AI, to deliver richer, warmer, and an unparalleled immersive listening experience,” Mildred Bugay, LG Philippines product manager, said throughout the launch.
“This can be a kiss of a deep mix of cutting-edge technology and vibrant popular culture, elevating the whole audio experience,” she added.
The speakers feature AI Sound, which allows them to regulate their settings based on the song’s genre and the environment where it’s played.
Similarly, its AI Lighting feature also can detect the mood of the song and match it with lighting effects.
The largest of the speakers is the LG xboom Stage 301, which includes a 6.5-inch woofer and a couple of.5-inch midranges. The speaker is anticipated to deliver immersive sound, filling the room with deep bass and wide stereo clarity.
LG said it has a battery lifetime of 12 hours of playtime, and it also has an IPX4 rating for water resistance and a dedicated LG ThinQ app for sound controls.
For a more portable design, the LG xboom Bounce offers deep bass and dynamic sound, boosted by dual passive radiators and twin dome tweeters.
Uninterrupted playtime can be expected from the speaker, with its 30-hour battery life — the longest among the many bunch. Additionally it is equipped with a military-grade IP67 rating for water and dirt protection, in keeping with LG.
For handheld speaker enthusiasts, the LG xboom Grab might be a selection. The speaker is distinct for its crisp, dynamic sound, delivered through its small yet high-performing 16mm dome tweeter. Additionally it is protected by the military-grade IP67 rating for water and dirt resistance and offers as much as 20 hours of playtime.
For the true wireless earphones, the lineup has the LG xboom Buds, that are expected to deliver wealthy and crisp sound powered by the brand’s latest technology. Very like its big brothers, the buds are also powered by AI and have advanced noise cancellation, even for his or her microphones.
The most recent xboom lineup is now available on LG Philippines’ official website. — Edg Adrian A. Eva