“This research shows conclusively that these shortcomings usually are not isolated incidents,” EBU Media Director and Deputy Director-General Jean Philip De Tender said in an announcement. “They’re systematic, transnational and multilingual, and we imagine this jeopardizes public trust. When people don’t know what to trust, they find yourself trusting nothing in any respect, and that may discourage democratic participation.”
As a part of the project, the EBU and the BBC have launched a “News Integrity in AI Assistants Toolkit” to assist AI developers and users improve the standard of responses and increase media literacy.
The organizations also called on the EU and national authorities to use existing rules on information integrity, digital services and media pluralism, and to introduce an ongoing independent review of AI assistants.