{"id":316532,"date":"2026-04-10T19:13:41","date_gmt":"2026-04-10T13:43:41","guid":{"rendered":"https:\/\/ebiztoday.news\/?p=316532"},"modified":"2026-04-10T19:13:41","modified_gmt":"2026-04-10T13:43:41","slug":"marathon-has-a-long-road-ahead-to-profitability-after-a-recent-report-claims-sony-spent-nearly-250-million-to-develop","status":"publish","type":"post","link":"https:\/\/ebiztoday.news\/index.php\/2026\/04\/10\/marathon-has-a-long-road-ahead-to-profitability-after-a-recent-report-claims-sony-spent-nearly-250-million-to-develop\/","title":{"rendered":"Marathon Has a Long Road Ahead to Profitability After a Recent Report Claims Sony Spent Nearly $250 Million to Develop"},"content":{"rendered":"

<\/p>\n

\n

The FPS Review may receive a commission in the event you purchase something after clicking a link in this text.<\/p>\n<\/div>\n

\n
\n
<\/figure>\n

Sony apparently won\u2019t be seeing green for Marathon<\/em> any time soon, despite a somewhat successful launch just a few weeks ago. Everyone knows that game development costs go up significantly each time there\u2019s a delay resulting in a pushed-back release, and it will possibly get even worse if legal complications should arise to further exacerbate things. Such is the story of Marathon\u2019s<\/em> path to release after multiple missed targets, but then early reports indicate it had potentially used art assets without permission. In the long run, every thing worked out, and the sport was launched on March 5.<\/p>\n

Recent details have emerged regarding the prices involved in getting the sport out, and in line with Paul Tassi (Forbes)<\/a>, the present tally could also be in the realm of $250 million. This total, as extravagant as it might be, will not be the top, since with any live service game, there are continuing operations to support the sport. Nonetheless, it\u2019s not all doom and gloom for the sport, because it was confirmed to have managed to earn roughly $50 million at release, and undisclosed revenue from in-game purchases could mean a much higher total.<\/p>\n

Marathon<\/em> now sits with an 88% positive review rating on Steam, where, reportedly, roughly 70% of its sales have occurred. An 82 Metacritic rating from PS5 owners, together with rankings of 9 or higher from a lot of media outlets, shows a consistent positive review standing from each players and game review journalists. A recent report states that around 1.2 million copies had been sold across all platforms, which isn\u2019t a nasty start for a title that goes for $40 (base) and $60 (Deluxe). Player counts have been between 300,000 and upwards of half one million, nevertheless it\u2019s still too early to say how long it will possibly retain those numbers, but still, not too shabby. If Bungie can proceed so as to add content that retains these player counts its possible the sport will eventually reach a profitability level, but that would still be a protracted road ahead.<\/p>\n

Join the discussion in The FPS Review Forums…<\/a><\/p>\n<\/div>\n<\/div>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

The FPS Review may receive a commission in the event you purchase something after clicking a link in this text. Sony apparently won\u2019t be seeing green for Marathon any time soon, despite a somewhat successful launch just a few weeks ago. Everyone knows that game development costs go up significantly each time there\u2019s a delay […]<\/p>\n","protected":false},"author":1,"featured_media":316533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[1127,1464,1213,2413,11057,692,6595,2185,6432,315,2195],"class_list":["post-316532","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming","tag-ahead","tag-claims","tag-develop","tag-long","tag-marathon","tag-million","tag-profitability","tag-report","tag-road","tag-sony","tag-spent"],"aioseo_notices":[{"message":"The permalink for this post just changed! This could result in 404 errors for your site visitors.","status":"warning","options":{"id":"0a2ae5f84bc2c0423042ed7ec22d2e40","isDismissible":true,"actions":[{"url":"https:\/\/ebiztoday.news\/wp-admin\/admin.php?page=aioseo-redirects","label":"Add Redirect to improve SEO","class":"aioseo-redirects-slug-changed"}]},"allowedContexts":["posts"]}],"_links":{"self":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/316532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/comments?post=316532"}],"version-history":[{"count":2,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/316532\/revisions"}],"predecessor-version":[{"id":316535,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/316532\/revisions\/316535"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/media\/316533"}],"wp:attachment":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/media?parent=316532"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/categories?post=316532"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/tags?post=316532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}