{"id":319150,"date":"2026-04-15T19:41:33","date_gmt":"2026-04-15T14:11:33","guid":{"rendered":"https:\/\/ebiztoday.news\/?p=319150"},"modified":"2026-04-15T19:41:33","modified_gmt":"2026-04-15T14:11:33","slug":"latest-xbox-ceo-reportedly-told-employees-that-game-pass-has-turn-into-too-expensive-for-players","status":"publish","type":"post","link":"https:\/\/ebiztoday.news\/index.php\/2026\/04\/15\/latest-xbox-ceo-reportedly-told-employees-that-game-pass-has-turn-into-too-expensive-for-players\/","title":{"rendered":"Latest Xbox CEO Reportedly Told Employees That \u201cGame Pass Has Turn into Too Expensive for Players\u201d"},"content":{"rendered":"<p><\/p>\n<div data-td-block-uid=\"tdi_87\">\n<p class=\"tdm-descr\">The FPS Review may receive a commission if you happen to purchase something after clicking a link in this text.<\/p>\n<\/div>\n<div data-td-block-uid=\"tdi_95\">\n<div class=\"tdb-block-inner td-fix-index\">\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p>Xbox CEO Asha Sharma has reportedly commented on last yr\u2019s price increases to staff, hinting at subscription changes coming soon to its gaming service. It\u2019s been barely two months since taking the reins from Sarah Bond and from scrapping the \u201cThat is an Xbox\u201d marketing slogan, to now supposedly telling staff that Game Pass isn&#8217;t any longer an inexpensive option for players. It\u2019s becoming apparent that Sharma has big changes in store for Game Pass. Below is an announcement from <a href=\"https:\/\/www.theverge.com\/tech\/911182\/microsoft-xbox-game-pass-too-expensive-leaked-memo\" data-wpel-link=\"external\" target=\"_blank\">The Verge<\/a> that claims to have been sent out to staff, stating that Microsoft can also be exploring ways to supply more flexible options for players as well.<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cGame Pass is central to gaming value on Xbox. It\u2019s also clear that the present model isn\u2019t the ultimate one, Short term, Game Pass has grow to be too expensive for players, so we want a greater value equation. Long run, we&#8217;ll evolve Game Pass right into a more flexible system which is able to take time to check and learn around.\u201d<\/p>\n<\/blockquote>\n<p>Last yr, Game Pass saw a 50% price hike to $29.99, prompting many in the neighborhood to say they\u2019d cancel their memberships, and never long after, other changes were made whereby features from the Ultimate tier were added at the usual level. Meanwhile, oddly enough, a few weeks prior to Sharma being appointed as Xbox\u2019s recent CEO, a rumor stated that Microsoft was \u201cexploring\u201d options to mix PC and Xbox tiers right into a single offering. This had some plausibility given the recent changes being made to the Xbox OS used for gaming handhelds and PC. Given all these rumors, it does seem that Game Pass is in for changes before the yr is out, and while rumors and supposed internal emails are still a bit vague, it seems all but guaranteed that recent leadership is looking to search out ways to support the community and make Game Pass more profitable. Meanwhile, other rumors regarding a brand new console point to a release around 2028, so there\u2019s loads of time to enact recent changes before its release.<\/p>\n<p><a href=\"https:\/\/forums.thefpsreview.com\/threads\/19533\" target=\"_blank\" data-wpel-link=\"external\">Join the discussion in The FPS Review Forums&#8230;<\/a><\/p>\n<\/div>\n<\/div>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The FPS Review may receive a commission if you happen to purchase something after clicking a link in this text. Xbox CEO Asha Sharma has reportedly commented on last yr\u2019s price increases to staff, hinting at subscription changes coming soon to its gaming service. It\u2019s been barely two months since taking the reins from Sarah [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":319151,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[418,4081,7297,585,1517,1481,492,13674,71],"class_list":["post-319150","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming","tag-ceo","tag-employees","tag-expensive","tag-game","tag-pass","tag-players","tag-reportedly","tag-told","tag-xbox"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/319150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/comments?post=319150"}],"version-history":[{"count":2,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/319150\/revisions"}],"predecessor-version":[{"id":319153,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/319150\/revisions\/319153"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/media\/319151"}],"wp:attachment":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/media?parent=319150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/categories?post=319150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/tags?post=319150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}