{"id":342765,"date":"2026-05-30T00:52:40","date_gmt":"2026-05-29T19:22:40","guid":{"rendered":"https:\/\/ebiztoday.news\/?p=342765"},"modified":"2026-05-30T00:52:40","modified_gmt":"2026-05-29T19:22:40","slug":"should-canada-investigate-world-cup-ticket-pricing-alongside-u-s-national","status":"publish","type":"post","link":"https:\/\/ebiztoday.news\/index.php\/2026\/05\/30\/should-canada-investigate-world-cup-ticket-pricing-alongside-u-s-national\/","title":{"rendered":"Should Canada investigate World Cup ticket pricing alongside U.S.? – National"},"content":{"rendered":"

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As concerns grow about pricey World Cup tickets, two American attorneys general have announced they plan to probe \u201ca variety of issues which have arisen with FIFA\u2019s ticketing process.\u201d<\/p>\n

This includes dynamic pricing that\u2019s driven the associated fee of probably the most in-demand tickets to 5 figures.<\/p>\n

On Wednesday, Recent York Attorney General Letitia James and Recent Jersey Attorney General Jennifer Davenport released a joint announcement<\/a> that they\u2019re subpoenaing documents from FIFA regarding its pricing practices for matches at\u00a0<\/strong>Recent Jersey\u2019s MetLife Stadium.<\/p>\n

James and Davenport state that fans \u201ccould have been misled concerning the locations of the seats they were purchasing, and FIFA\u2019s public statements and ticket releases could have contributed to soaring prices.\u201d<\/p>\n

\u201cBeing honest about ticket sales will not be complicated. But FIFA has turned buying a ticket to the World Cup right into a gauntlet of confusion, fake scarcity, and impossibly high prices \u2013 all on the expense of consumers and hardworking Recent Jerseyans,\u201d Davenport said.<\/p>\n

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Shushan Lily Vardanyan,<\/em> a soccer fan based in Vancouver, has been on the hunt for World Cup tickets, but has yet to secure them.<\/p>\n

\u201cThe tickets that we discover are like $800 to $1,000 per person and we’re a family of three,\u201d she said.<\/p>\n

Due to the inaccessibility of tickets, Vardanyan is anxious about falling victim to a possible scam from individual vendors.<\/p>\n

\u201cFor low- to average-income families, it\u2019s not reasonable, and we all know that soccer, one in every of the characteristics is its inclusiveness, its accessibility, its affordability,\u201d she said. \u201cAt the very least one game to go and feel the joy and be included would have been nice.<\/p>\n

\u201cThe vibe is in town, but we still feel excluded.\u201d<\/p>\n

Vardanyan is supportive of the American investigation and hopes that Canada eventually follows suit.<\/p>\n

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\u201cI feel there needs to be some investigation and there needs to be transparency and it should speak to the worth of the country that’s hosting the games.\u201d<\/p>\n

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When tickets went on general sale in January, they ranged from US$140 to $8,680, The Associated Press reported. Since then, some have been made available for less and others for significantly more \u2014 rising to a face price of $32,970 for the ultimate.<\/p>\n

FIFA can earn more money on its resale marketplace, where it takes a 30 per cent commission from each sale. In April, the platform listed 4 tickets to the ultimate for slightly below $2.3 million each.<\/p>\n

Fans have accused FIFA of a \u201cmonumental betrayal\u201d over its pricing strategy, but demand appears to be high and the not-for-profit organization says the cash it makes goes back into the game.<\/p>\n

FIFA president Gianni Infantino has defended the ticket prices.<\/p>\n

\u201cWe now have to take a look at the market. We’re in a market through which entertainment is probably the most developed on the earth, so we’ve to use market rates,\u201d he said earlier in May.<\/p>\n

\u201cWithin the U.S., it’s permitted to resell tickets, as well, so in the event you were to sell tickets at the value which is just too low, these tickets will likely be resold at a much higher price. And as a matter of fact, though some persons are saying that the ticket prices we’ve are high, they still find yourself on the resale market at a fair higher price, greater than double of our price.<\/p>\n

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\u201cYou can’t go to look at within the U.S. a university game, not even speaking a couple of top skilled game of a certain level, for lower than $300.\u201d<\/p>\n

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\n\t\t\t\tShould Canada investigate?\t\t\t<\/h2>\n<\/p><\/div>\n

While Canada has not announced plans for an analogous probe, a spokesperson for Competition Bureau Canada said in an emailed statement to Global News that the department is \u201caware of the recent announcement in america regarding FIFA\u2019s ticketing practices\u201d ahead of the tournament.<\/p>\n

\u201cWe closely monitor the work of our international counterparts, while recognizing that every jurisdiction operates under its own legal framework,\u201d the Competition Bureau said, noting that its normal practice will not be to verify whether any investigations are underway until any of its potential work is accomplished.<\/p>\n

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