{"id":345973,"date":"2026-06-05T07:08:26","date_gmt":"2026-06-05T01:38:26","guid":{"rendered":"https:\/\/ebiztoday.news\/?p=345973"},"modified":"2026-06-05T07:08:27","modified_gmt":"2026-06-05T01:38:27","slug":"xbox-ceo-acknowledges-exclusives-are-needed-to-construct-a-platform-decisions-are-still-being-made","status":"publish","type":"post","link":"https:\/\/ebiztoday.news\/index.php\/2026\/06\/05\/xbox-ceo-acknowledges-exclusives-are-needed-to-construct-a-platform-decisions-are-still-being-made\/","title":{"rendered":"Xbox CEO Acknowledges Exclusives Are Needed to Construct a Platform; Decisions Are Still Being Made"},"content":{"rendered":"<p><\/p>\n<div id=\"\">\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Xbox CEO Asha Sharma has publicly addressed the on-going decision-making process regarding exclusives. <a href=\"https:\/\/x.com\/tomwarren\/status\/2062653847164891464?s=20\" class=\"link jsx-1337145738 jsx-3925284146 underlined\" data-cy=\"styled-link\" target=\"_blank\" rel=\"noopener noreferrer\">Speaking with Bloomberg<\/a>, Sharma stated that Xbox is attempting to balance being a successful video game publisher while also constructing its own platform, two business models that could possibly be at odds with one another.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">&#8220;Look, we\u2019re the number two publisher on this planet and to be able to be an awesome publisher, you could have your games reach large audiences to play,&#8221; said Sharma. &#8220;At the identical time, we\u2019re increasingly becoming a platform, and to be able to turn into a platform, you could have exclusive content and services. And so we\u2019re taking a look at that very closely. I feel that now we have to be very thoughtful about each title, on how we wish to give it some thought, and learn from some similar cases within the industry, and that\u2019s what we\u2019re doing.\u201d<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Ultimately, it feels like, although decisions are still being made with how Xbox approaches exclusivity, it could proceed to judge games on a case by case basis. For years, it seemed clear that, while something like Call of Duty will exist on all platforms, something like Halo would remain exclusive to Xbox. That&#8217;s, until Xbox announced it was bringing Halo: Campaign Evolved to PS5<\/p>\n<p><output class=\"box-wrapper jsx-2673806401\" data-cy=\"article-slideshow\"><button type=\"button\" style=\"display:none\" class=\"jsx-2228525885\"><\/button><span data-cy=\"slideshow-view-trigger\"><\/p>\n<div data-cy=\"slideshow-preview\" class=\"jsx-1711207865 slideshow-preview\">\n<h3 class=\"title5 jsx-62124236 jsx-1085005187\" data-cy=\"slideshow-preview-title\">The 100 Best Xbox Games of All Time<\/h3>\n<div data-cy=\"slideshow-images-container\" class=\"jsx-1711207865 images-container\"><button type=\"button\" data-cy=\"hero-image\" aria-label=\"Open Slideshow\" class=\"jsx-1711207865 hero-image\"><img alt=\"What's an Xbox? Microsoft has spent 25 years attempting to answer the query, but for fans, the reply is straightforward: \u201cXbox\u201d evokes one-eared headsets wired into the memory card slots of massive controllers with breakaway cords. A dashboard with gleaming skeuomorphic blades and avatars adorned in earned accessories. That sound that plays when a hard-earned Achievement finally pops. \u201cXbox\u201d means heavy-duty hardware. Tactile sensations. Friends connecting for the primary time. And that\u2019s before we even get to the games.\n\n\n\nIt might be that the very idea of an Xbox game is coming to an end. Microsoft has undeniably shifted its tactics, with a brand new give attention to multi-platform releases, handheld Xboxes which might be actually miniature Windows computers, and the potential that future Xbox consoles may simply be gaming PCs. So now seems nearly as good a time as any to look back at the whole history of Microsoft\u2019s console journey and rank the very best Xbox games, with help from our friends at Outside Xbox, the multimillion-subscriber channel that serves up weekly videos about video games and video game-adjacent things\n\n\n\nOnce we say \u201cthe very best Xbox games,\u201d we mean those that the majority evoke that weighty sense of \u201cXboxness.\u201d Some are first-party, most are exclusives, and all of them are indelibly tied to the legacy of and fondness for a platform that\u2019s left a large mark on gaming. These are the 100 Best Xbox Games of All Time. We&#8217;ll be updating this list each day with 25 games at 7am PST\/10am ET\/3pm GMT from Tuesday, twentieth January to Friday, twenty third January, until primary is revealed.\n\n&#8221; decoding=&#8221;async&#8221; class=&#8221;progressive-image jsx-2896921488 image aspect-ratio aspect-ratio-16-9 jsx-2605834259 jsx-2338608387 hover-opacity&#8221; loading=&#8221;lazy&#8221; src=&#8221;data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7&#8243; data-cy=&#8221;progressive-image&#8221;><span class=\"button-text jsx-729543028 button button--primary jsx-3381835873 jsx-4266531355 row-pagination-button next contained centered round large\" data-cy=\"paginate next\" title=\"Open Slideshow\"><span class=\"ign-icon right-chevron jsx-2750866048 jsx-2919720488\" role=\"presentation\" aria-hidden=\"true\" data-cy=\"right-chevron\" style=\"mask:url(https:\/\/kraken.ignimgs.com\/_next\/static\/media\/RightChevron.272be43c.svg?cors=1) no-repeat center center \/ contain;background:currentColor\"><\/span><\/span><\/button><\/div>\n<\/div>\n<p><\/span><\/output><\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">This has created lots of confusion over where Xbox stands with exclusives. To many, Halo coming to other platforms felt like the tip of exclusivity, because it was Xbox&#8217;s most defining franchise. Xbox also confirmed Fable can be coming to PS5 at launch, signaling a serious strategy change. It has also been speculated that Gears of War: E-Day will come to PS5, but nothing has been confirmed. <\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Nevertheless, all of this was before Asha Sharma took over as head of Xbox. Since then, she has indicated that Xbox shall be making big changes to try to get the corporate back on the right track. Although lots of the things being shown at Xbox&#8217;s upcoming showcase have probably been within the works long before Sharma was even in consideration for the job, it is going to be her first moment to properly outline her vision for the corporate&#8217;s future, and that likely includes defining some exclusive titles.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\"><em>Cade Onder is a freelancer for IGN&#8217;s news team. He covers all things entertainment, including gaming, film, and more. You could find him on Twitter @Cade_Onder.<\/em><\/p>\n<\/div>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Xbox CEO Asha Sharma has publicly addressed the on-going decision-making process regarding exclusives. Speaking with Bloomberg, Sharma stated that Xbox is attempting to balance being a successful video game publisher while also constructing its own platform, two business models that could possibly be at odds with one another. &#8220;Look, we\u2019re the number two publisher on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":345974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[17906,735,418,4735,27799,9279,3452,71],"class_list":["post-345973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming","tag-acknowledges","tag-build","tag-ceo","tag-decisions","tag-exclusives","tag-needed","tag-platform","tag-xbox"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/345973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/comments?post=345973"}],"version-history":[{"count":2,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/345973\/revisions"}],"predecessor-version":[{"id":345976,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/posts\/345973\/revisions\/345976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/media\/345974"}],"wp:attachment":[{"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/media?parent=345973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/categories?post=345973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebiztoday.news\/index.php\/wp-json\/wp\/v2\/tags?post=345973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}