{"id":366040,"date":"2026-07-14T08:24:57","date_gmt":"2026-07-14T02:54:57","guid":{"rendered":"https:\/\/ebiztoday.news\/?p=366040"},"modified":"2026-07-14T08:24:57","modified_gmt":"2026-07-14T02:54:57","slug":"biggest-winners-and-losers-of-the-week-7-13-2026","status":"publish","type":"post","link":"https:\/\/ebiztoday.news\/index.php\/2026\/07\/14\/biggest-winners-and-losers-of-the-week-7-13-2026\/","title":{"rendered":"Biggest Winners And Losers Of The Week \u2014 7\/13\/2026"},"content":{"rendered":"
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There have been plenty of clear winners this week, but one sleeper was the Bloodline storyline for getting a much-needed, albeit small, shot within the arm with the inclusion of Royce Keys into the secondary angle surrounding the stable. Keys had been involved in backstage segments with each Solo Sikoa and Jacob Fatu over the previous few months, so him confronting Fatu and Jimmy Uso on Friday’s edition of “WWE SmackDown” was logical on WWE’s part, for once.<\/p>\n

Uso and Fatu called out Sikoa, who has been targeting Uso together with his Samoan Spike for the previous few weeks, on Friday, but they were confronted by Keys, as a substitute. Keys tried to reason with Fatu, saying the infighting throughout the Bloodline family was ridiculous as he wished he could call up relations he not has. Keys tried to get through to Fatu, and said blood doesn’t make someone family. He called Fatu his “brother,” and the “Samoan Werewolf” said he was “out” before leaving the ring, leaving Uso to cope with Keys in a match.<\/p>\n

That match saw interference by Sikoa, who was then beaten down by Fatu after Uso beat Keys within the ring. While Keys didn’t wish to link up with Sikoa and the MFTs in various backstage segments up to now, now that Sikoa has no family, it looks like the story may very well be headed within the direction where the boys team up. Though that is not more likely to work with Keys attempting to “save” Fatu, and Sikoa searching for retribution, though he has also tried to reason with Fatu, in a more heelish way. If that is the direction WWE is headed, it’s interesting, and an enormous win.<\/p>\n

It doesn’t look like many fans are too excited with World Heavyweight Champion Roman Reigns’ story with SummerSlam opponent, and lest anyone forgets, former Shield stablemate Seth Rollins, so the Bloodline angle needed slightly something extra for its secondary members. Rollins and Reigns’ construct looks like it’ll be based entirely around Shield lore, so the others within the Bloodline really needed something to do for the following few weeks.<\/p>\n

Brand split aside in relation to “WWE Raw” stars Fatu and the Usos, “SmackDown” desperately needs some brisker stories. Keys’ involvement with the Bloodline, perhaps heading toward a SummerSlam match against Fatu, appears like just the thing the blue brand needs without delay.<\/p>\n

Written by Daisy\u00a0Ruth<\/em><\/p>\n<\/p><\/div>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

There have been plenty of clear winners this week, but one sleeper was the Bloodline storyline for getting a much-needed, albeit small, shot within the arm with the inclusion of Royce Keys into the secondary angle surrounding the stable. Keys had been involved in backstage segments with each Solo Sikoa and Jacob Fatu over the […]<\/p>\n","protected":false},"author":1,"featured_media":366041,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21056],"tags":[2056,9325,695,2044],"class_list":["post-366040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wwe-and-more","tag-biggest","tag-losers","tag-week","tag-winners"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t