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Ubisoft CEO Yves Guillemot is doubling down with the publisher’s planned goal audiences for future game releases in the approaching years. Ubisoft is certainly one of many AAA game publishers that has had a tricky time to find successful launches for a lot of its franchises in recent times. Rumors of a possible buyout by Epic Games surfaced in October 2024 and have since remained unspoken. From a one-time stance on NFTs to lower-than-expected sales revenue for last summer’s Star Wars Outlaws launch, the corporate has seen its share of fiscal challenges within the last couple of years. Meanwhile, publicity for Assassin’s Creed Shadows has been ramping up ahead of its March 20 release.
It was during a recent Q&A regarding the publisher’s Q3 financial report that Ubisoft CEO Yves Guillemot shared the strategy for upcoming games. He was asked what the event pipeline looks like moving forward to which the reply given was fairly straightforward, essentially open-world style games and live service (aka game as a service) titles.
Per Yves Guillemot (via VGC):
“We’ve been investing significantly for a giant pipeline of products for the approaching years along our two verticals, [these] being open-world motion adventure in addition to ‘Game as a Service’-native experiences,” Guillemot said. “And that’s what we would like to deliver yr after yr.”
Ubisoft’s Assassin’s Creed franchise has overall delivered well for the publisher by way of sales revenue its Rainbow Six Siege has filled the live-service sector. Nonetheless, it recently shut down servers for its 2014 online racing game The Crew which has led to legal motion from gamers left with a dead game. This could suggest that Ubisoft continues to be learning which live service games it may possibly reap profits from. Guillemot also said that Anno 117: Pax Roma, The Division Resurgence for mobile, and more Rainbox Six news are on the best way.
