Just days after ending up the UFC Freedom 250 event at White House, the reported viewership numbers for it were released. Nonetheless, despite their big attendance list and brand name, the event did not surpass the viewership figures set by Jake Paul’s MVP event on Netflix.
Last month, Ronda Rousey marked her MMA comeback against Gina Carano on Netflix under the banner of Jake Paul’s MVP (Most Priceless Promotions). Now, each Paul and Rousey have publicly mocked the UFC and Dana White for his or her viewership figures. The much-publicized UFC White House event held on the South Lawn of President Donald Trump’s home averaged 7 million viewers within the U.S., in response to a report by Paramount. The viewership figure was 2.3 million lower than the common of 9.3 million U.S. viewers reported by Netflix for Rousey’s MMA comeback.
Shortly after, MVP co-founder Jake Paul targeted UFC Freedom 250 and dropped a subtle message while mocking them. “As a boxing promoter it feels good waking up today being the largest MMA promoter,” Paul said. Rousey also took to X (formerly referred to as Twitter) to taunt UFC’s chief business officer Hunter Campbell. “Lmao! Kiss my a** Hunter Campbell.”
Then again, Jake Paul’s MVP co-founder Nakisa Bidarian left behind a respectful message, highlighting the efforts of each firms. “Tremendous success for UFC 250, which is great for the continued growth of the game, the fighters and the fans. MVP MMA had Netflix. UFC 250 had the Whitehouse and probably the most recognized global figures in history in President Trump. Only winners here in all scenarios. And UFC 250 was an incredible production, whether you agreed with the situation or not. UFC is by far probably the most dominant brand / the reference brand for the game of MMA. For MVP MMA to be in the identical ballpark of viewership for his or her biggest event ever is rattling good. Don’t care who was higher. Congrats to all.”
MVPW-03 US stats…
✅ Over 3 million viewers watched not less than 1 minute (comp to UFC Freedom 250’s 17M viewers for 1 minute)
✅ 559K average viewership (went face to face with game 7 of NBA conference finals)
✅ 962K peak viewership
✅ 97% of Top Rank’s 2025 ESPN linear… pic.twitter.com/wxQwC4xrGM
— Nakisa Bidarian (@nakisa_bidarian) June 20, 2026
Just days after ending up the UFC Freedom 250 event at White House, the reported viewership numbers for it were released. Nonetheless, despite their big attendance list and brand name, the event did not surpass the viewership figures set by Jake Paul’s MVP event on Netflix.