Marketecture Media, a publishing and live event outfit that focuses on the nexus of media and technology, has recruited Jackelyn Keller to function chief revenue officer as the corporate looks to scale its business events and content operations.
The corporate just accomplished a $1 million seed funding round designed to assist it expand its portfolio of business content and live events. Keller has broad experience in publishing, ad tech and marketing. Marketecture was founded in 2022 and relies in Recent York. The corporate operates various B2B content platform and hosts events and activations in various cities.
“Marketecture was built to make a fancy industry easier to know by hearing directly from the people doing the work,” said Jeremy Bloom, co-founder and CEO of Marketecture Media. “As we grow, it’s critical to have leadership that understands each the business of media and the dynamics of this industry. Jackelyn brings a rare combination of experience, and we’re excited to see that drive industrial impact.”
Keller previously worked in marketing and business roles for Dotdash Meredith, Quantcast, Samsung Ads and early in her profession, Turner Broadcasting.
“Marketecture is changing the way in which our industry gets smart — how we stay on top of what’s happening, share what we’re learning, and connect with one another,” Keller said. “This shift creates an actual opportunity for brands to attach with the media and tech community in ways they haven’t before. It allows us to paint outside the lines, creating access and experiences which might be more relevant, more engaging, and more aligned with how this industry actually operates.”